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Further information


Ministry of Health

The Ministry of Health provides extensive information on breastfeeding for mothers, family/whānau, health practitioners, employers and communities.

The Ministry of Health also supports the Breastfeeding New Zealand community. You can join Breastfeeding New Zealand (@breastfeedingnz) on Facebook where you can read and share stories about breastfeeding experiences, find out information, and get support.  There is also a breastfeeding blog and YouTube channel.

La Leche League

La Leche League is a voluntary, non-profit organisation which offers help to mothers to breastfeed through mother-to-mother support, education, information and encouragement to promote a better understanding of breastfeeding.  There are group leaders throughout New Zealand, qualified by their experience and training. Group meetings and leaders are available by telephone.

The New Zealand Breastfeeding Authority

The New Zealand Breastfeeding Authority’s mission is to protect, promote and support breastfeeding as the normal method of infant feeding in Aotearoa New Zealand. Their main role is to administer and oversee the World Health Organization/UNICEF Baby Friendly Initiative in Aotearoa New Zealand; and work towards improving breastfeeding rates in New Zealand.

World Health Organization

The World Health Organization (WHO) is the directing and coordinating authority for health within the United Nations system.  The WHO is responsible for providing leadership on global health matters, and recommends exclusive breastfeeding up to six months of age, with continued breastfeeding with the introduction of solid foods.

BreastFedNZ App

BreastFedNZ is a free mobile phone app which provides simple ‘in the moment’ support and information to help women and their babies, alongside their partners and support networks, complete their breastfeeding journeys from birth to weaning.

The app includes six chapters, all covering key phases of breastfeeding such as, pregnancy and birth, the first few days, the early weeks and twins and premature babies. Once downloaded from the App Store or Google Play, simply tap on the chapter you want and scroll down the index to find what you need. It’s as simple as that!

The app includes personal stories and photos from mothers and their whānau throughout their breastfeeding journey, as well as links to other networks and organisations for further information.

The app is a joint initiative between the Midland District Health Boards and has had extensive input and review from a variety of health professionals throughout the Midland Region.

Breastfeeding information resources

To order breastfeeding posters, pamphlets, DVDs, stickers and other resources, visit the HealthEd website.

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